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Mildly interesting article from Strapsco. Ignore the hype and concentrate on the article.

 

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Mildly interesting article from Strapsco. Ignore the hype and concentrate on the article.

Interesting article, I have come across a few of these brands before, but wasn't Yema a French company owned by Seiko?:unsure:
 

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They were a legitimate French company in the 40s and 60s and fairly successful. The quartz crisis crushed them in the 1970s as it did many Swiss. The brand was bought out in the 1980s, then they sold it to Seiko. Another French company took over about fifteen years ago and they have been growing and revived much like many other former brands in the automatic watch renaissance of the last decade or so.

many Swiss and other European companies have been able to utilize old reputations into revived companies, and some new companies have formed as well.
 
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