I made the decision based on the style (from the four available variants), and only upon getting home realized that I had picked the one without minute (or hour) indices!Swatches are always cool . Just can't read them all
Different market. I think that the typical SKX buyer would not even consider the Swatch and vice versa.Interesting stuff, but I wonder if it will take with the mass market. As it has already been noted, the Seiko 5 is a much more affordable mechanical watch and includes a metal case.